Are you looking for answers on SEO? Well, then look no further. Here is a list of frequently asked SEO questions and their corresponding responses:


What is SEO?

SEO is the process of taking steps to help a website or piece of content rank higher on Google. To make it a bit simpler, search engine optimization means taking a part of online content and optimizing it, so search engines like Google show it towards the top of the page when someone searches for something.

How does the Google Algorithm work?

Google’s algorithm does the work for you by searching out Web pages that contain the keywords you used to search, then assigning a rank to each page based on several factors, including how many times the keywords appear on the page. Google references this index when a user enters a search query.

How do I optimize my website for SEO?

Here are the four basics of improving your Google search rank.

  1. Improve your website’s user experience.
  2. Write great SEO-optimized content.
  3. Get more backlinks.
  4. Improve your page speed.

Additional Reading: Suggest Google Ranking Guidelines.

Why isn’t my website ranking?

Building and ranking a website isn’t a “field of dreams” if you build it, it does not guarantee that people will visit it. You need to have high-quality content, backlinks, and a reason “why” for them to visit your website. If you have not adequately fulfilled those requirements, chances are it will not rank anytime soon.

Additional Reading: Why have my Rankings dropped?

Why your website isn’t Generating Leads.

Your call volume and form leads could be decreasing or non-existent for these five factors.

  1. No calls to action
  2. Complicated landing pages and contact forms
  3. Confusing navigation
  4. Low-quality or insufficient content
  5. It’s not mobile-friendly

Why doesn’t my website show up in Google?

If your site is not showing up on Google, it is most likely for one of the following reasons: Google has not yet indexed your website. You’ve incurred a penalty, and Google has deindexed your site. There is a technical issue with your site that is preventing Google from crawling and indexing your site.

Published on: 2021-11-25
Updated on: 2022-06-09

Avatar for Isaac Adams-Hands

Isaac Adams-Hands

Isaac Adams-Hands is the SEO Director at SEO North, a company that provides Search Engine Optimization services. Isaac has considerable expertise in Search Engine Optimization, Server Administration, and Cyber Security, which gives him a leg up as a Google Algorithm Analyst and SEO Expert.